Member Contributed Events
May 6, 2023
12:00 pm-3:00 am Eastern
When authors ask, “Do I really need to market my book?” There’s only one answer: “Only if you want to sell it.” The hard truth is that no matter which way you publish these days, authors need to contribute to the marketing. This 3-hour Book Marketing Master Class is designed for all authors, indie or traditional, fiction or non-fiction, introvert or extrovert. Learn actionable marketing strategies including: preparing your book package for maximum visibility, grassroots, social media tours, book clubs, giveaways, reviews, podcasts and more. We’ll take a deep dive into what authors need to do on Goodreads and how to design and place Amazon’s A+ Content. Instead of thinking of marketing as a negative, grab ahold of the power you have, and get your book noticed!
Eva Lesko Natiello is the New York Times and USA Today bestselling author of psychological thrillers THE MEMORY BOX and FOLLOWING YOU. Her self-published titles have sold hundreds of thousands of copies worldwide, including traditionally published translations and audio. She is a sought-after speaker and has appeared at book festivals and writers conferences nationwide and online. As a former VP of Global Communications for Estee Lauder Inc., her decades-long career as a communications, marketing and branding expert, has prepared her to coach authors on how to successfully publish and market their books. Eva is a member of The Authors Guild.