Event Recording
November 7, 2025
Publishing has never been easier, but promoting and selling books has never been harder. Understanding this won’t make all authors rich and famous, but it should help book writers persevere.
To better understand how the publishing industry arrived at this moment, and how to survive in it going forward, please join us for an enlightening conversation with author Michael Castleman and Authors Guild CEO Mary Rasenberger. We’ll discuss what authors should know about how publishing has evolved, and what it means to write, publish, and promote your books in the digital era.
San Francisco writer Michael Castleman, an Authors Guild member since 1981, is the author of 19 books, most recently The Untold Story of Books: A Writer’s History of Book Publishing. He’s had a front row seat for the transformation of publishing from industrial to digital. He has researched the publishing industry for more than 40 years.
Mary Rasenberger is the CEO of the Authors Guild and Authors Guild Foundation. Prior to joining the Guild in November 2014, Mary practiced law for over 25 years in roles that spanned private practice, the government and corporate sector, as a recognized expert in copyright and media law. Photo credit: Beowulf Sheehan.
With the generous support of our donors, the Authors Guild Foundation is able to offer our educational programs for free to all interested writers. If you’d like to support the Foundation, please click here.
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